Hendrick’s.
Perfumery

A world-first gin perfumery.

Hendrick’s has a long history of disruption and invention in a gin category that has become increasingly crowded. We helped them create something completely unique in travel retail to reinvigorate their trademark surrealism.

Playing with the two worlds of fragrance and spirits we brought travellers a memorable moment of sensory refreshment that helped re-establish the brand’s iconic cucumber serve.