Hendrick’s.
“Eau de Cucumber”
A world-first gin “Perfumery”
Hendrick’s has a long history of disruption and invention in the gin category, and we helped them create something completely unique in travel retail. Playing with the two worlds of fragrance and spirits with trademark Hendrick’s surrealism, to bring travellers a moment of sensory refreshment.
And reestablish an association with the cucumber, for a brand made and served with it,
